Changing consumer behaviour, rising gold prices and faster buying cycles are driving demand for lightweight, high-rotation jewellery, forcing retailers to rethink inventory planning, merchandising strategies and sales approaches.

The objective of Gemological Science International (GSI) is not just to issue reports, but to help the trade build credibility with its customers through transparent and consistent certification, and ensure that certification, testing and education remain aligned with how the jewellery business is actually conducted on the ground, says Ramit Kapur, Managing Director, GSI, in a conversation with Dhwani Rathod.

Indian jewellery retail is undergoing a quiet but powerful shift. Consumers are not buying for rituals or gold value anymore — they are buying for identity, wearability, and emotional connection. Retailers must adapt or risk falling behind.

In a move that underscores its commitment to growth and excellence, Kalajee Jewellers has inaugurated a new corporate office in Jaipur, finds out Priyanka Talreja Garegrat

Select list of jewellery lovers were invited for a Hi-Tea and an exclusive pre-launch preview of the boutique

Popley & Sons have launched a new collection of exquisite chandelier earrings to mark the start of this New Year.

Bold cuffs turn simplicity into a chic style statement

Signs renewal of license which will run for the next 25 years